Divine and surreal, it's like walking in a painting. Karl brought us his final collection for Chanel today and it's a dreamy escape to a winter Alpine resort. #chanelaw19 #aw19 #chanel #karllagerfeld #pfw19 #fashion #virginieviard
Eternal, yet constantly renewed
Cozy and feminine, I enjoyed the finale of Karl's fashion genius. The collection captured the joie de vivre for which Lagerfeld was known by celebrating his work’s beauty. The supersized coats, the interlocking "C" logo re-worked in so many ways, the "pile them on" approach to bracelets, we saw bursts of colour, as well as pure whites, it was truly divine, a spectacle and a beautiful goodbye from the creative team behind Chanel, led by Karl's right hand Virginie Viard. Looking to the future (as Karl would have wanted) it's very exciting to see a woman at the head of Chanel! I think that she will do brilliantly and I personally can't wait to see what she comes up with next! Feeling inspired and rejuvenated, House of Chanel has a bright future ahead. You can see every look from the Autumn Winter 2019 collection here.
"I design like I breathe. You don’t ask to breathe. It just happens." Karl Lagerfeld
The fashion spectacle was completed by a fantasy snow-scape with frozen firs and full size log-cabins with smoking chimneys surrounded by snowy mountains, making one feel like being back in Courchevel. Although, I think it paid homage to Lagerfeld's beloved Salzburg, where he held the 2014 Chanel Métiers d'Art show, as Coco Chanel had a strong relationship with this Austrian city. You can have a look at the most breathtaking Chanel show sets here.
Another lovely gesture was the final message found on each seat from Karl himself, which said "The beat goes on..." followed by his illustration of himself alongside Coco Chanel.
"To look back… forget about it. Fashion is now and tomorrow." Karl Lagerfeld
Virginie Viard, the new creative director of Chanel
"I’m inspired by Mademoiselle Chanel...of course, I’m inspired by Karl too." Virginie Viard
Behind every great man, there's an even greater woman. At Chanel, Karl surrounded himself with women, who keep this fashion power house running smoothly. As Karl himself rightfully called Virginie Viard his right-hand woman, she's been by his side for over 30 years. Virginie joined Chanel in 1987 as an intern in the embroidery department, which was four years after Karl became the creative director. Both of them developed such close working relationship, that she left Chanel to join Karl at Chloe, but came back in 1997 and became the coordinator of haute couture at Chanel. In the year 2000, her position expanded and she assumed the role of director of Chanel's creative studio.
I wrote about Virginie in my earlier blog about the Netflix Chanel documentary "7 days out" where Karl mentioned her a few times saying:
"Virginie is the most important person, not only for me but also for the atelier, for everything. She is my right arm and even if I don't see her, we are on the phone all the time." Karl Lagerfeld
After Karl's last show, which took place in Paris this morning, Virginie will be creating 9 collections a year for Chanel from ready to wear to haute couture. Her first collection would most likely be The Cruise 2019 held in May, although at this moment, it's not sure if Karl's already started working on that one, as he was known for planning ahead. In her own words:
"I make the collections come to life with the ateliers and the Métiers d’Art houses, based on Karl’s sketches. I co-ordinate the teams, liaise with suppliers and choose fabrics. Then, of course, I do fittings with Karl. As soon as I receive his sketches, the process begins. I try to please him, but I like to surprise him too." Virginie Viard
Let's see what she'll surprise us with next. I can't wait!